Israeli company Prisma Photonics establishes US Office in Austin, Texas

28 Nov 2023

Growing startup utilizes fiber-optic technology to monitor power utility and line infrastructure.

Prisma’s optical technology monitors power utility infrastructure.

Prisma Photonics, an Israeli startup which utilizes advanced optical fiber technology to monitor large scale power utility infrastructure, announced today that it has opened its first US office in Austin, Texas. Long time utility industry veteran Ryan O'Keefe will lead the US as Senior Vice President of U.S. Sales.

Founded in 2017, Prisma Photonics works with leading power utilities in the United States and Europe to deploy solutions that identify threats to transmission assets in real time while offering hyper-accurate line ratings to help utilities comply with US FERC regulations and increase capacity on congested networks.

With a career spanning over 30 years, Ryan O'Keefe brings a wealth of experience and expertise to Prisma Photonics. His journey has been marked by successful endeavors in business development, market strategy, and the commercialization of energy technology.

Ryan O'Keefe will lead the US as Senior Vice President of U.S. Sales.

Experienced operator

Presently serving on the boards of Switch Storage Solutions and Atomic-Solar Labs, O'Keefe formerly presided over Westpole Power, offering advisory services to consulting firms and startups in the emerging energy economy. His career features stints with cleantech industry leaders like Orsted, NextEra Energy Resources, and GE.

“Having worked with power generators, developers and utilities throughout my career, I know firsthand the obstacles we face in deploying a more resilient and reliable grid in the face of rising demand and ongoing threats from severe weather,” said O'Keefe.

“Leveraging our proprietary technology, we harness existing transmission infrastructure, delivering tailored real-time data to utilities, enabling them to safeguard their transmission assets against physical threats and remain in compliance with FERC's line rating mandates.”

Prisma’s optical fiber sensing technology covers several infrastructure sectors, including power, oil and gas pipelines, subsea infrastructure, railways, highways, and other long-range utilities. It allows operators to increase infrastructure operations’ safety, efficiency, and cost-effectiveness while actively supporting utility operators in achieving their net-zero goals.